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In Depth: Nio Looks to Ride Uptick in EV Sales Out of Slump in Crowded Market

By Yu Cong and Jill Yang
2023年10月06日 18:40
After months of slack growth, the firm saw a surge in July orders, a trend it’s hoping to maintain with measures such as higher sales commissions and adjusting production

From startup to prominent brand, Chinese electric-vehicle (EV) maker Nio Inc. entered the industry when it was still budding and rode the wave of demand to the top, where it is now facing competition from an influx of new and traditional carmakers.

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