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In Depth: Huawei’s EV Partnership Yields Unexpected Hit

By An Limin, Zhang Erchi and Denise Jia
2023年11月02日 19:44
The M7 SUV by Aito, the fruit of a JV with automaker Seres, received over 60,000 orders in its first month, a sign it may pose a threat to car manufacturers down the road
On April 21, 2023, at the Shanghai Auto Show, the Aito M7 was displayed at the Huawei Auto booth. Photo: VCG

A new electric car co-developed by Huawei Technology Co. Ltd. and automaker Seres Group Co. Ltd. has received over 60,000 orders within a month after the launch of the Aito M7 SUV on Sept. 12. With demand exceeding the two partners’ expectations, Huawei has committed 1 billion yuan ($136.5 million) of additional investment to guarantee the delivery.

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